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What’s gaming got to do with how we work?

by Brick ONeil

From Microsoft Office labs: When thinking about the future of productivity in light of Millennials entering the work force, their gaming behaviors (Fully 97% of teens ages 12-17 play computer, web, portable, or console games according to PEW internet survey from September 2008, and virtual worlds creation tools are available for toddlers ) and boundaries between work, fun and personal facets of life are increasingly blurred. It is interesting to look at the traits of game play and how we might extrapolate those concepts into the productivity space.

On October 23, Office Labs, EE and UX Central hosted Seattle’s Interaction Design Association (IxDA) meeting on Microsoft’s Redmond, WA campus. We had great attendance of about 100 people who enjoyed delicious food, great conversations, and interesting speakers. The speakers were well received and the enthusiastic audience wouldn’t let them leave until well after the event.

The topics that were explored in the presentations were all about games:

Mark Long, founder and co-CEO of Zombie Studios illustrated parallels between story telling in cinema and games and described how to create immersive experience through narrative.

George Amaya, a user researcher at Microsoft Game Studios talked about his research into party and social games (yes, drinking helps to make the game better).

Daniel Cook, author of LostGarden.com talked about application design for saving a princess.


Posted in News on November 15th, 2008

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